Wild Alaska Direct is the premium source for wild Alaskan salmon online. We bring the highest quality salmon to passionate customers who value healthy, sustainable seafood.
When, how, and why did you create your company?
After a couple summers spent commercial fishing in Alaska's Bristol Bay, the opportunity for direct-marketing of wild salmon became clear after experiencing dock prices in Alaska vs. retail prices in Colorado. First sales were to friends and family, and then grew at farmer's markets in Boulder and Denver in 2010. Early sales and customer reactions were better than anticipated, and it quickly became a full-time business.
Who is involved in the business?
Owner, and founder Matt Aboussie spends each summer in Bristol Bay, Alaska catching salmon, and handles logistics and manages orders. Ryan (Matt's brother-in-law) operates local markets and deliveries in the Denver, Boulder area. Many friends and family members have contributed to the long-term success of the business as well.
What is the background of key people involved?
Matt Aboussie first went to Alaska in 2008 after graduating from the Univ. of Northern Colorado, for a summer adventure. Matt fell in love with Alaska, and one summer turned into many. He still returns to a remote village in Alaska's Bristol Bay every summer to operate a commercial set-net operation, fishing for Sockeye Salmon. The remainder of the year, he retails salmon, and works in the outdoor industry. Matt enjoys small business and the outdoors, and is passionate about wild salmon, environmental conservation, and sustainable fishery management.
What else should we know about your business?
We are passionate about sustainably sourced seafood. As fishermen, we are highly connected to our salmon, and are proud to harvest our salmon in Bristol Bay, the best managed, most sustainable, and robust wild salmon fishery in the world.
Much of our effort is directed at education and awareness of environmental conservation efforts around sustainable fishery management practices, and conservation of wild salmon across the N. Pacific and beyond. For more information visit savebristolbay.org.